Why is SEO important for Business

The world of brand awareness and adverting has changed but for the better because of the internet.  The days of Billboards, radio ads, newspaper ads and the Yellow pages may still exist within the marketing mix, but the power of the internet is quickly trumping these tactics.  Today small and midsize businesses can compete equally with the big companies.  We know that according to Google 97% of all searches for products and services are starting online first.  Just think of how you search for things now.  When was the last time you opened up a Yellow pages?  Because of these changes it is more important than ever to accept and capitalize on the power of the internet.  You can do this by engaging in an SEO plan for your business.

(more…)